Fort Lauderdale, Florida-based Citrix Systems, Inc. is the global leader in access infrastructure solutions. Citrix software enables people in businesses, government agencies, and educational institutions to securely access applications and information from anywhere, anytime, using any device, over any connection.
Phil Davis, TowerData's CBO sits down with our good friend Timothy Li, CEO of Alchemy, for a quick discussion about the email address and its role in defending FinTech firms from fraud. It's a short, 25 minute session, but we know by the end you'll have the tools you need to maintain your database's integrity by keeping fraudulent data out.
Do you want to set up an email validation or data enhancement integration in Salesforce Marketing Cloud, but the idea of setting up an integration (or anything else for that matter) in SFMC make you sweat? Us too – but that's why we did this webinar! Watch today and learn how to take the stress out of SFMC setup.
In this video, we go through the benefits of using Email Validation for your CRM, how to use the service, and how our Validation differs from our competitors. Explore options for batch upload and API. Discover our popular ESP and marketing automation platform integrations.
Check out our conversation about email database tools, techniques and tips. If you feel comfortable with the basics of email marketing, please watch the video for a deeper dive into best practices, advanced techniques and quick remedies to drive amazing results through your CRM.
Re-Engagement campaigns are a great tool to help you uncover additional revenue in your email database. Our team set aside the time to chat about how to create compelling re-engagement campaigns after running your email list through email validation.
Tom Burke, TowerData's CEO and Founder, sits down with long-time friend Jason Oates, CBO of LiveIntent, for a quick discussion about Identity Matching's power in people-based marketing once we wave goodbye to cookies. In 30 minutes, you'll learn more about data's changing role in people-based marketing, plus you'll gain key technical perspectives and tips from two industry experts.
Join Matt Wolosz, VP of Sales at TowerData, and Mike Donnelly, CEO/Co-Founder at Seventh Sense, as they sit down for a quick discussion about some of their favorite, tried-and-true inboxing techniques, tools and tips that ensure you never have to worry about deliverability again.
Whether it’s for retargeting, retention, or re-engagement, direct mail can supercharge campaigns across the customer lifecycle. In this discussion about best practices for direct mail today, TowerData and Lob review:
We’re passionate about eCommerce conversion data. In fact, we spent weeks collecting the most extensive set of stats possible on abandoned carts and eCommerce conversions to help you benchmark and plan your marketing efforts.
Whether you’re getting 100,000 visitors to your store per month or 50 million, your online store is missing out on opportunities. And the more traffic you get, the more you stand to gain by improving cart and purchase conversion rates using the tips we've outlined in our guide!
One of TowerData’s customers is a California-based online women’s fashion retailer with +3 million monthly visitors. The challenge: increase the ROI of influencer and paid campaigns, while building a more predictable model for revenue growth.