Feb 19, 2018
Personalization is an imperative for the customer experience. Marketers know this: 88% believe that their customers expect a personalized experience, and nearly all believe that personalization advances relationships with customers.
Feb 12, 2018
Knowing your customers is essential to understanding their needs and providing a personalized, seamless experience.
Feb 5, 2018
Ah, February — the season of love. But how do you show your customers you care?
Feb 1, 2018
Customers expect more from their brands than a simple promo or ad.
They expect brands to understand them.
It's a big shift in the customer-brand relationship, but luckily, we have some great minds to help us navigate the People-Based Marketing future.
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