A great customer experience starts with the right first impression. And today, customer experience is more important than ever before.
“The better you can improve the customer experience, the happier somebody will be with you, and the more likely they will become a customer and tell others about the positive experience they had with you,” said Lars Helgeson, CEO and founder of GreenRope, a complete CRM and TowerData partner.
Helgeson spoke with TowerData CBO Phil Davis and Mission Suite President Ian Campbell during our Jan. 24 webinar, “New Year, New Impressions: Use Data for CX & Automation.”
Customer experience is also all about the feeling a customer has when they interact with your brand, said TowerData CBO Phil Davis. But creating that experience means knowing your customers and contextualizing behavior by using data.
Here are three tips to improve your customer experience today: