[Infographic] 11 Quintessential Email Mantras to Rejuvenate Your Email Marketing Campaigns

For decades, businesses have relied on demographics in understanding consumers. While effective, the rapid evolution in consumer behavior necessitates a shift in perspective. Enter the life-centric model.

AtData releases its machine learning based Quality Score to help organizations better segment and qualify customer databases to improve email campaign engagement, deliverability, response and conversions.

Come February 2024, businesses that rely on email marketing will face new challenges as Google and Yahoo roll out significant updates to spam filtering policies. However, the change extends beyond email marketing, potentially impacting any business that uses email communication.