TowerData provides multi-channel marketing solutions for direct marketers.

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How TowerData Consumer Email Append Works

Email Append uses your customers' names and postal addresses to append accurate, deliverable email addresses to your customer database in four easy steps:

TowerData Email Append Process

1. We receive your customer data.
All we need to start the process is your list of customer names with their postal addresses. We work with most data formats, and your information will always be protected within our secure system environment. We'll remove duplicate records and apply standard postal address hygiene including CASS.

2. The match is performed.
Your customer file is matched against our database of over 150,000,000 consumer records to retrieve the corresponding email addresses. We consistently find email addresses for 10 - 20% of all records that are submitted to us.

3. A permission request is sent.
We create and send a customized permission request message that will direct your customer to a website with your logo. There, your customer can either opt-out of future email messages from you, update their contact information, or provide an alternate contact. See a sample permission email.

4. We return your database with email addresses appended.
All undeliverable matches are omitted and opt-out responders are flagged. A final file containing deliverable matches is returned to you.

Required Fields:
First Name
Last Name
Street Address
City
State
Zip

 
To learn more:  
CUSTOMER SPOTLIGHT
“Email addresses appended by TowerData have resulted in $35,000 to $40,000 a month in increased revenue to our website.”

Chris Cruttenden, VP, Strouds